Discover Tourism Prince George – Your Gateway to Northern Adventure
Tourism Prince George is the official destination marketing organization for Prince George, British Columbia. Our mission is to inspire travelers to explore our city, extend their stays, and create unforgettable memories. We proudly promote the city’s unique blend of urban amenities, stunning natural beauty, rich cultural heritage, and year-round adventure opportunities.
Tourism Prince George is a not-for-profit society governed by industry stakeholders and guided by a Board of Directors. Our team works closely with local businesses, attractions, and Indigenous communities to promote Prince George as a premier destination for visitors.
Year-Round Destination
Promoting outdoor adventures, cultural experiences, and urban attractions in all seasons.
Strategic Leadership
Guided by a dedicated Board of Directors with a passion for tourism development.
Community Collaboration
Working with local partners to enhance visitor experiences.
Economic Impact
Supporting the local economy by attracting visitors and extending their stays.
- Education: Providing visitors with information on how to travel responsibly.
- Community Partnerships: Collaborating with local businesses that prioritize sustainability.
- Conservation Efforts: Providing visitors with information on how to travel responsibly.
- Resource Management: Promoting waste reduction, recycling, and responsible water usage.
Tourism Prince George believes that travel should be accessible to everyone. Our team works to promote accessible tourism options, ensuring all visitors can explore our city with ease.
- Wheelchair-accessible attractions, parks, and trails.
- Accessible accommodations with modern amenities.
- Support and information for visitors with mobility needs.
- An accessible Visitor Information Centre with parking and washrooms.
Prince George is a diverse and inclusive community that celebrates cultures from around the world. We strive to create a welcoming environment for all visitors.
- Promoting cultural events and celebrations that showcase diversity.
- Highlighting local businesses that are LGBTQ+ friendly and inclusive.
- Supporting diverse entrepreneurs and artisans.
- Encouraging inclusive experiences for all travelers.
Tourism Prince George respectfully acknowledges the unceded ancestral lands of the Lheidli T’enneh First Nation. We are committed to fostering respectful relationships with Indigenous communities and promoting authentic cultural experiences.
- Promoting local Indigenous art, storytelling, and cultural experiences.
- Highlighting Lheidli T’enneh history and heritage through educational content.
- Partnering with Indigenous organizations to support cultural tourism.
- Encouraging visitors to explore Indigenous sites with respect.
Tourism Prince George is proud to support local businesses, restaurants, shops, and outdoor adventure providers. Our partnerships ensure that visitors experience the best of what our city has to offer.
- Partnering with local shops, restaurants, and service providers.
- Promoting local festivals, markets, and cultural events.
- Highlighting locally-owned accommodations and tour operators.
- Supporting local artisans and small businesses through marketing initiatives.